"British M is cult-favorite Korean hair care brand."

Since its foundation in 2015, British M has worked behind the scenes on many shows and hair seminars with the British M products and team. The brand has grown to become on of the leading hairstylist brand of many famous fashion shows, magazine covers and celebrity carpet looks in Korea. British M was also featured as an official gift during this year's GRAMMY AWARDS and OSCAR AWARDS in America (2021). The products were recently spotted as hair products used by Demi Moore's hairstylist Junya Nakashima to create her red carpet look at the Venice Film Festival and celebrity hairstylist Yusef used several British M products to create Rihanna's MET Gala-look in 2021!

British M believes that everyone is entitled to freely create their own style and individuality. All products are developed after serious consideration, in-depth research and development thanks to professionals with a focus on functionality and durability.